Media Trends: January 2016

Books

The start of a new year is possibly a book publisher’s favourite time to promote their new books on good health and better living. 

The Paleo diet has gained serious momentum over recent years, even after the Association of UK Dietitians listed it as one of the top five worst celebrity diets to avoid in 2015. The latest famous person to jump on that bandwagon is Art Green, star of New Zealand’s reality show, The Bachelor, with his book, Eat Clean, Live Lean (Allen & Unwin). 

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Another health trend is the mindfulness movement, akin to having a heightened sense of self-awareness in the present moment. Mind Your Body (HarperCollins) by Joel Harper, personal trainer to television’s Dr Mehmet Oz, promises to give you a positive new outlook (and drop a dress size) all for a mere 15 minutes a day for four weeks, using, as he says, “mindful techniques and effective workouts.”

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Television

Reality television exploded in popularity almost 20 years ago and doesn’t appear to be waning. The subgenres seem to come in waves: an incomplete list includes “game shows” such as Big Brother and The Amazing Race; singing competitions such as the Idol franchise and The X Factor; cooking shows such as Masterchef and My Kitchen Rules; and renovation shows such as The Block and House Rules.

As we tire of alliances, singing, cooking and renovating, television channels are now telling us to sit back, relax and watch as the love lives of others unfold through The Bachelor and Married at First Sight. At the time of writing, a new series called Kiss Bang Love, where contestants—strangers—“kiss their way to love,” is scheduled for release this year. In a world where many are becoming increasingly frustrated in their futile search for someone to spend the rest of their lives with, the popularity of reality shows such as these may be because they subconsciously give hope—that perhaps finding true love may not need to be as complicated as it seems. Or perhaps, it’s a reflection of an environment where love comes fast and relationships end even faster; where “till death do us part” is no longer necessary and spouses or partners are as disposable as the television shows we watch.